Customer Service & Retention AI

Arena

Arena is an audience-engagement platform for brands and publishers that need to turn onsite attention into moderated comments, live coverage, group conversations, and conversion actions. Publishers, sports properties and brands can run owned-community experiences, moderate participation, place conversion units and add advertising controls without treating every capability as a separate product.

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Supported Platforms
Shopify
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Arena official product page or product image
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Buying view: It combines live engagement surfaces with an AI layer instead of treating support chat as an isolated inbox. Results depend on a maintained catalog and approved answer sources; do not let it invent return, delivery, or promotion terms.

Capabilities

Arena gives publishers and commerce teams three ways to keep an audience active on their own site: live coverage, moderated conversation, and AI-assisted shopping engagement. Its biggest advantage is that the audience interaction, conversion cards, moderation, and first-party engagement data remain on the brand's property instead of being surrendered to a social network.

What problem it addresses

Shoppers need immediate product guidance while store teams need conversation context and a clear route into live assistance.

How people use it

Commerce-oriented AI conversations for shopping questions. Product discovery assistance using connected store information. Live engagement formats alongside chat-based assistance.

Prepare a live-blog post and choose when it goes out

The editor opens an Arena event and prepares a post with its author, title, body and any supported media or interactive card. Post preview shows the working post, while event preview shows the event’s published content. The editor can keep a draft, schedule the post or publish it to the event now.

An unposted working draft is not included in the event preview. Scheduling and immediate publication are alternatives; this flow does not imply automatic cross-posting to external social networks.

Prepare a live-blog post and choose when it goes outThe editor opens an Arena event and prepares a post with its author, title, body and any supported media or interactive card. Post preview shows the working post, while event preview shows the event’s published content. The editor can keep a draft, schedule the post or publish it to the event now. An unposted working draft is not included in the event preview. Scheduling and immediate publication are alternatives; this flow does not imply automatic cross-posting to external social networks.Keep draftSchedulePost nowStartEvent and new post contentCompose post and add optional mediaPreview working postWhen should itpublish?Saved draft, not liveScheduled postPost visible in the eventEndPrepare a live-blog post and choose when it goes outThe editor opens an Arena event and prepares a post with its author, title, body and any supported media or interactive card. Post preview shows the working post, while event preview shows the event’s published content. The editor can keep a draft, schedule the post or publish it to the event now. An unposted working draft is not included in the event preview. Scheduling and immediate publication are alternatives; this flow does not imply automatic cross-posting to external social networks.Keep draftSchedulePost nowStartEvent and new post contentCompose post and add optionalmediaPreview working postWhen should itpublish?Saved draft, not liveScheduled postPost visible in the eventEnd
Moderate a live chat without treating every message as abuse

The operator opens the live chat’s Conversation area to follow the discussion, reply and inspect reported messages. A moderator can remove messages or ban participants when they violate the community guidelines. Room settings separately control whether the chat is open, so moderation actions do not require closing every discussion.

A reported message is an item to inspect, not automatic proof of a violation. Deletion and banning are moderator actions in this route; the diagram does not promise that all community content has already been independently verified.

Moderate a live chat without treating every message as abuseThe operator opens the live chat’s Conversation area to follow the discussion, reply and inspect reported messages. A moderator can remove messages or ban participants when they violate the community guidelines. Room settings separately control whether the chat is open, so moderation actions do not require closing every discussion. A reported message is an item to inspect, not automatic proof of a violation. Deletion and banning are moderator actions in this route; the diagram does not promise that all community content has already been independently verified.NoYesStartLive discussion and reportedmessagesModerator inspects conversationGuidelines violated?Discussion remains availableDelete message or ban participantEndModerate a live chat without treating every message as abuseThe operator opens the live chat’s Conversation area to follow the discussion, reply and inspect reported messages. A moderator can remove messages or ban participants when they violate the community guidelines. Room settings separately control whether the chat is open, so moderation actions do not require closing every discussion. A reported message is an item to inspect, not automatic proof of a violation. Deletion and banning are moderator actions in this route; the diagram does not promise that all community content has already been independently verified.NoYesStartLive discussion and reportedmessagesModerator inspectsconversationGuidelinesviolated?Discussion remains availableDelete message or banparticipantEnd
Answer a shopping question and link to the product

Within an enabled Arena Commerce AI experience, the shopper asks for product help and receives relevant product information. Product cards include descriptions and purchase URLs, allowing the shopper to open the merchant’s product destination. The conversational recommendation helps discovery, while the destination site handles the next shopping steps.

A product-card click is not a completed purchase inside the chat. Merchant-configured conversion cards are a separate promotional control and should not be confused with an automatically processed order.

Answer a shopping question and link to the productWithin an enabled Arena Commerce AI experience, the shopper asks for product help and receives relevant product information. Product cards include descriptions and purchase URLs, allowing the shopper to open the merchant’s product destination. The conversational recommendation helps discovery, while the destination site handles the next shopping steps. A product-card click is not a completed purchase inside the chat. Merchant-configured conversion cards are a separate promotional control and should not be confused with an automatically processed order.StartShopper’s product questionFind relevant product informationProduct descriptions and purchaseURLsShopper opens merchant destinationEndAnswer a shopping question and link to the productWithin an enabled Arena Commerce AI experience, the shopper asks for product help and receives relevant product information. Product cards include descriptions and purchase URLs, allowing the shopper to open the merchant’s product destination. The conversational recommendation helps discovery, while the destination site handles the next shopping steps. A product-card click is not a completed purchase inside the chat. Merchant-configured conversion cards are a separate promotional control and should not be confused with an automatically processed order.StartShopper’s product questionFind relevant productinformationProduct descriptions andpurchase URLsShopper opens merchantdestinationEnd

Commercial plans

Estimated from published pricing rules

Arena subscription budget

Independent Vendolune budget matching based on public subscription prices; not a vendor calculator.

Checked Sep 14, 2026

Monthly subscription budget

Select the highest eligible plan within this budget. Usage needs are not assessed.

$650.00/month

Subscription scope

Select Arena Community, Live Blog & Group Chat, or both. Each family keeps its own plan ladder; when both are selected, this calculator searches affordable plan combinations within one shared budget.

Arena Community plan entitlements

Arena Community is for publishing community content and running discussions; selected plans also add AI search, summaries, polls and Q&A. See the entitlement table below for detailed features and pageview allowances.

Plan / add-onAllowances and feature entitlements
Free

Basic live-engagement access in the Arena Community pricing table.

Included plan entitlements
  • Live Blog
  • Group Chat
  • Automatic RSS feed
Starter

200,000 monthly pageviews; limited UI customization.

Included plan entitlements
  • Includes the feature entitlements of Free. Allowances, support and other terms are specific to this tier.
  • Discussions
  • AI Search
  • AI Feed Summary
  • AI moderation
  • Advertising monetization
  • Advanced analytics
  • Social-network content stream
  • Q&A
  • Live chat support
  • 200,000 pageviews/month
  • Limited UI customization
Professional

2,000,000 monthly pageviews; UI customization.

Included plan entitlements
  • Includes the feature entitlements of Starter. Allowances, support and other terms are specific to this tier.
  • Live chat support
  • AI post enhancement
  • AI search enhancement
  • AI Polls
  • Conversion Cards
  • 2,000,000 pageviews/month
  • UI customization
Enterprise

Custom quote and pageview allowance; advanced customization.

Included plan entitlements
  • Includes the feature entitlements of Professional. Allowances, support and other terms are specific to this tier.
  • Live chat support
  • Data export
  • White label
  • Full API access
  • Dedicated private servers
  • Dedicated customer success manager
  • Custom pageview allowance
  • Advanced UI customization

Live Blog & Group Chat plan entitlements

Live Blog publishes event updates in real time, while Group Chat lets the audience discuss them together. See the entitlement table below for detailed features and pageview allowances.

Plan / add-onAllowances and feature entitlements
Free

Basic access to both Live Blog and Group Chat; no paid pageview allowance is assumed.

Included plan entitlements
  • Live Blog
  • Group Chat
Starter

1,000 monthly pageviews for the Live Blog & Group Chat subscription.

Included plan entitlements
  • Includes the feature entitlements of Free. Allowances, support and other terms are specific to this tier.
  • Social-network content stream
  • Automatic posting
  • Polls
  • Q&A
  • 1,000 pageviews/month
Professional

10,000 monthly pageviews for the Live Blog & Group Chat subscription.

Included plan entitlements
  • Includes the feature entitlements of Starter. Allowances, support and other terms are specific to this tier.
  • Live Blog event templates
  • AI Assistant
  • UI customization
  • Conversion Cards
  • 10,000 pageviews/month
Business

30,000 monthly pageviews for the Live Blog & Group Chat subscription.

Included plan entitlements
  • Includes the feature entitlements of Professional. Allowances, support and other terms are specific to this tier.
  • Data export and reports
  • White label
  • Push notifications
  • 30,000 pageviews/month
Enterprise

Custom quote and pageview allowance for Live Blog & Group Chat.

Included plan entitlements
  • Includes the feature entitlements of Business. Allowances, support and other terms are specific to this tier.
  • Advanced customization
  • Full API access
  • Dedicated private servers
  • Dedicated account manager
  • Custom pageview allowance

Comparable tools: price and workflow

ToolWorkflow differenceOfficial public price reference
ChatBot.com

A storefront needs a focused conversational shopping assistant for product questions and discovery. Check Shopify data scope, knowledge grounding, handoff, customer-visible accuracy, and whether the assistant fits the selling journey.

From $19/user/month
Manifest AI

A storefront needs a focused conversational shopping assistant for product questions and discovery. Check Shopify data scope, knowledge grounding, handoff, customer-visible accuracy, and whether the assistant fits the selling journey.

Free
VanChat

A storefront needs a focused conversational shopping assistant for product questions and discovery. Check Shopify data scope, knowledge grounding, handoff, customer-visible accuracy, and whether the assistant fits the selling journey.

Free to install
Intercom

The priority is an AI service agent that can resolve common questions and hand uncertain cases to people. Answer quality depends on maintained knowledge, permissions, and a clear escalation owner.

From $0.99/outcome
Gorgias

A support team needs a structured workspace for tickets, customer context, and service workflow control. Compare Shopify context, automation limits, agent seats, and the work needed to maintain policies and routing.

$10/month (50 tickets)

Frequently asked questions

How does Arena Commerce AI fit into an ecommerce workflow?

A shopper can ask for help while browsing, discover products based on the catalog, and move to live chat or video with conversation context available to the store team.

How are Arena Community and Live Blog & Group Chat priced?

Arena publishes two plan schedules. Arena Community has Free at $0, Starter at $49/month and Professional at $249/month. Live Blog & Group Chat is one combined schedule with Free at $0, Starter at $49/month, Professional at $349/month and Business at $999/month. This page lets you select either schedule or both; a combined result is an independent Vendolune planning total, not an Arena-published bundle or checkout price.

What is the main Arena Commerce AI boundary to check?

Results depend on a maintained catalog and approved answer sources; do not let it invent return, delivery, or promotion terms.

Native connections

ShopifyShopify → Arena Commerce AI

The Arena Commerce AI app connects Shopify store content to the assistant and embeds its widget on the store. Merchants authorize the Shopify account during setup; the documented integration keeps training content synchronized without repeated manual imports.

Shopify connection

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